Report: Marketing AI Institute Survey Report. Nearly 1,800 respondents and 25 questions on AI adoption
Why Expera chose this: We like a good data set to support what we see in the marketplace, and this survey by our friends at the MAII delivers that and more.
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Article: IBM: Shedding light on AI bias with real-world examples
Why Expera chose this: Expera champions responsible AI. This article illuminates how AI bias arises and can be mitigated, empowering us to build fairer, more trustworthy AI systems.
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Blog Post: The Strategist Blog: Unleash Your Inner Threat Hunter
Why Expera chose this: AI security isn't just for IT. This post empowers every user to be a threat hunter, ensuring your organization stays secure and compliant.
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Webinar: Creative GenAI Applications to Fuel Early Start-Up Growth
Why Expera chose this: Actionable advice to supercharge your product launch with AI, from content creation to sales optimization.
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Report: HBR and Canva: Creativity as a Catalyst for Business Growth
Why Expera chose this: Creativity isn't just a nice-to-have. This study proves its vital role in driving an organization's future success, making a strong case for fostering a creative culture.
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Blog Post: The Strategist Blog: Leverage the Personalities of AI Tools
Why Expera chose this: Get to know your AI tools on a deeper level. Tool-osophy 101 offers valuable insights into how their "personalities" influence your creative process.
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Case study: Moderna & OpenAI
Why Expera chose this: This groundbreaking partnership between Moderna and OpenAI is paving the way for a new era of AI-powered drug discovery.
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Article: McKinsey: Why agents are the next frontier of generative AI
Why Expera chose this: AI is moving beyond information and into action. This article highlights the potential of AI agents to reshape the workplace, making them a must-watch for any forward-thinking organization.
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Report: Writer and Marketing AI Institute
Why Expera chose this: This resource from our friends at the MAII and Writer provides actionable insights and practical examples to help you leverage AI for real business outcomes in content marketing.
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Podcast: AI Edge: The Communicator's Guide to Ethical AI Integration: Guest Jennifer Clemente
Why Expera chose this: Jennifer Clemente, our former AI Council Member at VMware, shares invaluable insights on navigating the complexities of AI adoption within communications teams.
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Blog Post: The Strategist Blog: Find Your Use Case
Why Expera chose this: We believe in bold, doer moves! This post shares how to identify a GenAI use case and lead adoption at your organization.
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Article: Harvard Business Review: How Generative AI Can Augment Human Creativity
Why Expera chose this: This Harvard Business Review article explores how AI can augment human creativity and promote divergent thinking, leading to more innovative solutions.
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